Campbellch Premium

Branding

Campbell CH offers the greatest security in legal matters for all your investments or private matters. It works with one of the best law firms and has a team specialized in several branches of legal activities. It has professionals based on the care of people and their assets. The Campbell CH logo was developed based on essential information shared in collaboration with the client and through the creation of a list of objectives that the logo design should fulfill. As for the color palette, it was intended to keep the colors of the existing logo: red and blue, symbolizing trust and responsibility. It is worth noting the requirement on the part of the client to give a more modern look to the font of the logo. In line with the customer's design goals, a new font was chosen for the name "Campbell CH Premium" and the respective slogan "Family Office Premium". The business card design was also developed, respecting the logo colours used in simple triangular shapes.