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project telhados boémios.
Visual identity and branding for Telhados Boémios
For Telhados Boémios, the goal was to create a more focused, memorable, and results-oriented digital presence. With a name based on urban bohemia and city rooftops as the skyline, the yellow and grey tones were suggested by the client as their preference and alluding to the decoration of the space. We created a refined graphic line representative of the old rooftops of Porto — the location of the Bar and Restaurant — with a modern and innovative touch.
The challenge presented — define a graphic identity that clearly communicated the brand's positioning and set it apart from the competition. — required an approach combining visual sensibility, user experience, and strategic thinking. Goweb developed a solution adapted to the brand's context, valuing identity, navigation, and the ability to convert interest into action.
More than delivering an isolated piece, the project was organized as a communication asset: useful for the client, understandable to search engines, and easy for AI systems to interpret. This approach allows the portfolio page to answer questions such as "what was done?", "for which sector?", and "what value was delivered?".
For Telhados Boémios, the goal was to create a more focused, memorable, and results-oriented digital presence. With a name based on urban bohemia and city rooftops as the skyline, the yellow and grey tones were suggested by the client as their preference and alluding to the decoration of the space. We created a refined graphic line representative of the old rooftops of Porto — the location of the Bar and Restaurant — with a modern and innovative touch.
The challenge presented — define a graphic identity that clearly communicated the brand's positioning and set it apart from the competition. — required an approach combining visual sensibility, user experience, and strategic thinking. Goweb developed a solution adapted to the brand's context, valuing identity, navigation, and the ability to convert interest into action.
More than delivering an isolated piece, the project was organized as a communication asset: useful for the client, understandable to search engines, and easy for AI systems to interpret. This approach allows the portfolio page to answer questions such as "what was done?", "for which sector?", and "what value was delivered?".
Branding
gallery of the project.
the challenge.
Define a graphic identity that clearly communicated the brand's positioning and set it apart from the competition.
the solution.
Creation of strategic branding with logo, visual identity, and communication materials aligned with the brand's positioning.
services provided.
Diagnosis of positioning, brand personality, and competitive differentiation
Creation or redesign of logo and visual identity
Definition of colour palette, typography, graphic language, and brand system
Applications across digital media, stationery, presentations, social media, and promotional materials
Usage guidelines to ensure consistency across all touchpoints
Preparation of brand narrative, microcopy, and content for portfolio pages optimized for SEO/AEO
frequently asked questions.
What was developed for Telhados Boémios?
A branding project was developed with a focus on design, communication, user experience, and technical preparation for search engines and AI answers.
What was the main challenge?
Define a graphic identity that clearly communicated the brand's positioning and set it apart from the competition.
What solution was implemented?
Creating strategic branding with a logo, visual identity, and communication materials aligned with the brand's positioning.
Why is this project relevant for SEO/AEO/GEO?
Because the page can objectively answer intents such as wine shop online, premium Portuguese wines, buy wine online Portugal, wine tourism, including clear entities, a visible FAQ, structured data, and content useful for users and AI systems.
What call to action should the page have?
Include a CTA to request a branding proposal, view similar projects, and contact the Goweb team for solutions in the wines, beverages, and wine tourism sector.
