Goweb Agency
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Digital Marketing
2024
RE/MAX Equipa JA

project re/max equipa ja.

Digital management and performance for RE/MAX Equipa JÁ



For RE/MAX Equipa JÁ, the goal was to create a more focused, memorable, and results-oriented digital presence. Distinguished internationally by RE/MAX, dedication, focus, rigour, market knowledge, and relationships with people are some of the values that guide the team to stand out in the real estate market. We had the opportunity to assist this team through Digital Marketing.



The challenge presented - design a digital presence strategy that combined relevant content, social media, and performance to achieve the client's objectives. - required an approach combining visual sensibility, user experience, and strategic thinking. Goweb developed a solution adapted to the brand's context, valuing identity, navigation, and the ability to convert interest into action.



More than delivering an isolated piece, the project was organized as a communication asset: useful for the client, understandable to search engines, and easy for AI systems to interpret. This approach allows the portfolio page to answer questions such as "what was done?", "for which sector?", and "what value was delivered?".
Digital Marketing

the challenge.

Conceive a digital presence strategy combining relevant content, social media, and performance to achieve the client's goals.

the solution.

Integrated digital presence management, including social media, visual content production, and performance metrics analysis.

services provided.

Digital marketing strategy aligned with business objectives and target audiences

Social media management, editorial calendar, and creation of visual/written content

Performance campaigns, lead capture, landing pages, and conversion optimization

Email marketing, automations, inbound marketing, and sales funnel follow-up

Metrics analysis, reporting, A/B testing, and continuous data-driven improvement

SEO/AEO/GEO to strengthen presence in search, AI answers, and social search

Content production with social proof, sector authority, and brand consistency

frequently asked questions.

What was developed for RE/MAX Equipa JÁ?
A digital marketing project was developed with a focus on design, communication, user experience, and technical preparation for search engines and AI answers.
What was the main challenge?
Design a digital presence strategy that combined relevant content, social media, and performance to achieve the client's objectives.
What solution was implemented?
Integrated management of the digital presence, including social media, visual content production, and performance metrics analysis.

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