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project orta.
Orta: digital presence with strategy, design, and performance
For Orta, we developed a user-centred digital solution capable of turning relevant information into simple, actionable journeys. Casa da Orta is a house in the countryside just minutes from Porto where you can welcome your friends and family to celebrate. This wonderful house has as highlights its decoration and the food that comes straight from the vegetable garden…
The implementation favoured a clear narrative: explain the challenge, demonstrate the solution, and highlight the value delivered. With responsive UI/UX design, custom development, and on-page optimization, the project is better positioned to be found through high-intent searches and AI-assisted search experiences.
This work reinforces trust, reduces friction in navigation, and creates a scalable foundation for new content, campaigns, and future optimizations.
For Orta, we developed a user-centred digital solution capable of turning relevant information into simple, actionable journeys. Casa da Orta is a house in the countryside just minutes from Porto where you can welcome your friends and family to celebrate. This wonderful house has as highlights its decoration and the food that comes straight from the vegetable garden…
The implementation favoured a clear narrative: explain the challenge, demonstrate the solution, and highlight the value delivered. With responsive UI/UX design, custom development, and on-page optimization, the project is better positioned to be found through high-intent searches and AI-assisted search experiences.
This work reinforces trust, reduces friction in navigation, and creates a scalable foundation for new content, campaigns, and future optimizations.
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gallery of the project.
the challenge.
Develop a website that clearly communicated the company's services and values, focusing on usability and visitor-to-client conversion.
the solution.
Creation of a tailor-made web platform with custom design, SEO optimization, and a structure built to maximize user experience.
services provided.
Digital strategy and information architecture
Responsive UI/UX web design aligned with the brand identity
Custom web development or WordPress with simple content management
Page structure oriented toward conversion, contact, and trust
Technical and on-page SEO: metadata, headings, semantic content, and performance
Local SEO, booking/quote CTAs, and integration of essential contacts
Preparation for JSON-LD structured data, AEO/GEO, and measurement in Search Console/Analytics
technologies used.
frequently asked questions.
What did Goweb develop for Orta?
Goweb developed a web design, custom development, SEO solution for Orta, with responsive design, custom development, and a structure prepared for SEO, AEO, and conversion.
What problem did the project solve?
The project helped organize the value proposition, simplify navigation, and clearly present experiences, location, reservations, accommodation, events, gastronomy, and the brand's emotional proposition to travellers, families, companies, international tourists, and local experience clients.
What digital services were applied to this project?
Skills in web design, custom development, SEO were applied, including information architecture, UX/UI, on-page optimization, performance, and structured data preparation.
