Goweb Agency
Rua da Alegria, 1930, Sala 1.4 4200-024 Porto Porto, Portugal
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E-commerce
2021
Oftalmed

project oftalmed.

Oftalmed: digital project with design, strategy, and search intent

Oftalmed is focused on creating better solutions for the health of your eyes.

Goweb's work focused on turning the initial need into a solution with real usefulness for the brand and the user. In an increasingly competitive market, a portfolio page should not merely show "one more project"; it should explain the process, the reasoning, the solution, and the value achieved.

Based on the challenge — design an online store that combined a premium shopping experience with efficient product and order management. — a response was created that values experience, visual consistency, and performance. The implemented solution presents Oftalmed more clearly, reinforcing credibility with patients, caregivers, health professionals, and informed consumers, and preparing the content for SEO, AEO, and GEO.
E-commerce
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the challenge.

Design an online store that combined a premium shopping experience with efficient product and order management.

the solution.

Construction of an online store focused on conversion, appealing product design, and a simplified purchasing process.

services provided.

E-commerce strategy and sales-oriented information architecture

Responsive UI/UX web design for catalogue, categories, product, and checkout

Online store development with product, stock, order, and customer management

Integration of payments, shipping, forms, internal search, and conversion flows

Technical and on-page SEO for categories, product sheets, images, and performance

Preparation for Product/Offer schema, Merchant Center, tracking, and measurement in Analytics/Search Console

AEO/GEO content blocks with direct answers, visible FAQs, and validated structured data

frequently asked questions.

What was developed for Oftalmed?
An e-commerce project was developed with a focus on design, communication, user experience, and technical preparation for search engines and AI answers.
What was the main challenge?
Design an online store that combined a premium shopping experience with efficient product and order management.
What solution was implemented?
Building an online store focused on conversion, appealing product design, and a simplified purchasing process.
Why is this project relevant for SEO/AEO/GEO?
Because the page can objectively answer intents such as online pharmacy Portugal, specialty consultation, online health products, plastic surgery Porto, including clear entities, a visible FAQ, structured data, and content useful for users and AI systems.
What call to action should the page have?
Include a CTA to request an e-commerce proposal, view similar projects, and contact the Goweb team for solutions in the health, pharmacy, and well-being sector.

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