project jms.
JMS looks to the future with the certainty of its history and tradition. It carries out design, development, manufacturing, and marketing of chairs and tables, as a group of international importance in its sector. It creates and develops products and trends increasingly capable of meeting customer innovation and needs. A business strategy was developed that includes various marketing paths,…
Goweb developed this project with a focus on the connection between design, content, and results. The solution was not limited to the visual component: it was designed to make the offering easier to understand, make the experience more fluid, and reinforce the brand's presence across digital channels.
Objectives addressed:
• Give more strength to the brand's identity and message.
• Organize information to facilitate decision-making and contact.
• Create a coherent communication base across desktop, mobile, and supporting content.
• Prepare the page for searches related to industrial supplier Portugal, contract furniture, granites and marbles, custom lighting.
With this approach, the project gains value as a case study and as a long-term organic asset.
gallery of the project.
the challenge.
Implement digital marketing actions that drove brand growth and optimized lead conversion.
the solution.
Implementation of multichannel digital campaigns, combining social media, Google Ads, and inbound marketing strategies.
services provided.
Digital marketing strategy aligned with business objectives and target audiences
Social media management, editorial calendar, and creation of visual/written content
Performance campaigns, lead capture, landing pages, and conversion optimization
Email marketing, automations, inbound marketing, and sales funnel follow-up
Metrics analysis, reporting, A/B testing, and continuous data-driven improvement
SEO/AEO/GEO to strengthen presence in search, AI answers, and social search
Content production with social proof, sector authority, and brand consistency
