project fundação ais.
Fundação AIS is the Portuguese secretariat of the international organization Aid to the Church in Need (ACN), a pontifical foundation that, at the request of the Holy Father, helps Christians wherever they are persecuted, refugees, or… Goweb transformed this context into a clearer, more modern digital experience, prepared to grow in search engines and AI-generated answers.
The project focused on three dimensions: better communicating the value proposition, simplifying the user journey, and creating a solid technical base for SEO, AEO, and GEO. The solution highlights mission, impact, support, donations, volunteering, transparency, and emotional connection to the cause, while keeping navigation objective, mobile-first, and oriented toward contact, information requests, or conversion.
Added value: custom design, an editorial structure prepared for future content, specific metadata, language aligned with donors, volunteers, citizens, institutional partners, and local communities, and a professional presentation of the work developed.
gallery of the project.
the challenge.
Develop a website that clearly communicated the company's services and values, focusing on usability and visitor-to-client conversion.
the solution.
Creation of a tailor-made web platform with custom design, SEO optimization, and a structure built to maximize user experience.
services provided.
Digital strategy and information architecture
Responsive UI/UX web design aligned with the brand identity
Custom web development or WordPress with simple content management
Page structure oriented toward conversion, contact, and trust
Technical and on-page SEO: metadata, headings, semantic content, and performance
Editorial organization for news, services, documentation, and institutional communication
Preparation for JSON-LD structured data, AEO/GEO, and measurement in Search Console/Analytics
