Goweb Agency
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2024
FNE

project fne.

Digital case study: FNE

FNE was originally formed as the Federação Nacional dos Sindicatos de Professores - FNSP, on 3 November 1982.

Goweb developed a solution designed to address the challenge presented: Create a digital presence worthy of the brand, with a modern, functional website optimized to deliver the best user experience. The approach involved developing a custom website with responsive design, optimized information architecture, and integration with performance analytics tools, and a results-oriented communication layer: clear headings, content hierarchy, visible CTAs, mobile adaptation, and SEO/AEO preparation.

The project translates the identity of FNE into a professional website/platform, useful for teachers, students, alumni, trainers, and educational communities, and prepared to support organic discovery, brand credibility, and the generation of qualified leads.
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the challenge.

Create a digital presence worthy of the brand, with a modern, functional website optimized to deliver the best user experience.

the solution.

Development of a custom website with responsive design, optimized information architecture, and integration with performance analytics tools.

services provided.

Digital strategy and information architecture

Responsive UI/UX web design aligned with the brand identity

Custom web development or WordPress with simple content management

Page structure oriented toward conversion, contact, and trust

Technical and on-page SEO: metadata, headings, semantic content, and performance

Editorial organization for news, services, documentation, and institutional communication

Preparation for JSON-LD structured data, AEO/GEO, and measurement in Search Console/Analytics

technologies used.

PHP + MySQL Technical SEO + FAQ/Organization schema News and announcements CMS Events and multimedia Searchable document archive

frequently asked questions.

What did Goweb develop for FNE?
Goweb developed a web design, custom development, SEO solution for FNE, with responsive design, custom development, and a structure prepared for SEO, AEO, and conversion.
What problem did the project solve?
The project helped organize the value proposition, simplify navigation, and clearly present institutional content, news, resources, training, member services, and public communication to teachers, students, alumni, trainers, and educational communities.
What digital services were applied to this project?
Skills in web design, custom development, SEO were applied, including information architecture, UX/UI, on-page optimization, performance, and structured data preparation.

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