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2018
Clinae SHST

project clinae shst.

Digital case study: Clinae SHST

Clinae SHST is a Labour Management Consulting company, highly specialized in providing Occupational Medicine, Occupational Health and Safety, HACCP, Pest Control, and Professional Training services.

Goweb developed a solution designed to address the challenge presented: Rethink the online presence with a responsive and intuitive website, capable of conveying credibility and professionalism on any device. The approach involved implementing a website with a modern layout, fast loading, and content organized strategically to ease navigation, and a results-oriented communication layer: clear headings, content hierarchy, visible CTAs, mobile adaptation, and SEO/AEO preparation.

The project translates the identity of Clinae SHST into a professional website/platform, useful for patients, companies, families, and people seeking specialized health services, and prepared to support organic discovery, brand credibility, and the generation of qualified leads.
Website

the challenge.

Rethink the online presence with a responsive, intuitive website capable of conveying credibility and professionalism on any device.

the solution.

Implementation of a website with a modern layout, fast loading times, and strategically organized content for seamless navigation.

services provided.

Digital strategy and information architecture

Responsive UI/UX web design aligned with the brand identity

Custom web development or WordPress with simple content management

Page structure oriented toward conversion, contact, and trust

Technical and on-page SEO: metadata, headings, semantic content, and performance

Trust content for specialties, appointment booking, and local health SEO

Preparation for JSON-LD structured data, AEO/GEO, and measurement in Search Console/Analytics

technologies used.

News events and documents CMS Training content management PHP + MySQL / database Internal search and categorisation Technical SEO + structured data

frequently asked questions.

What did Goweb develop for Clinae SHST?
Goweb developed a web design, custom development, SEO solution for Clinae SHST, with responsive design, custom development, and a structure prepared for SEO, AEO, and conversion.
What problem did the project solve?
The project helped organize the value proposition, simplify navigation, and clearly present specialties, credentials, appointments, proximity, trust, and clear information for the patient to patients, companies, families, and people seeking specialized health services.
What digital services were applied to this project?
Skills in web design, custom development, SEO were applied, including information architecture, UX/UI, on-page optimization, performance, and structured data preparation.

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