project cfprof moodle.
For CFPROF Moodle, we developed a user-centred digital solution capable of turning relevant information into simple, actionable journeys. CFPROF is the Professional Training Centre of the Sindicato dos Professores da Zona Norte – SPZN.
The implementation favoured a clear narrative: explain the challenge, demonstrate the solution, and highlight the value delivered. With responsive UI/UX design, custom development, and on-page optimization, the project is better positioned to be found through high-intent searches and AI-assisted search experiences.
This work reinforces trust, reduces friction in navigation, and creates a scalable foundation for new content, campaigns, and future optimizations.
gallery of the project.
the challenge.
Develop a website that clearly communicated the company's services and values, focusing on usability and visitor-to-client conversion.
the solution.
Creation of a tailor-made web platform with custom design, SEO optimization, and a structure built to maximize user experience.
services provided.
Digital strategy and information architecture
Responsive UI/UX web design aligned with the brand identity
Digital product UX, functional flows, and feature presentation
Development of a platform/app or product website with a scalable technical base
Technical and on-page SEO: metadata, headings, semantic content, and performance
Editorial organization for news, services, documentation, and institutional communication
Preparation for JSON-LD structured data, AEO/GEO, and measurement in Search Console/Analytics
