Goweb Agency
Rua da Alegria, 1930, Sala 1.4 4200-024 Porto Porto, Portugal
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2020
Arpa

project arpa.

Digital project for Arpa

The challenge was to create an online presence capable of reflecting credibility, differentiation, and ease of use. Specialists in Digital Transformation and Innovation, through Intelligent Process Automation (RPA + AI) with Advanced Orchestration.

Goweb's response combined web design, custom development, SEO, and apps/platforms with an information architecture designed for organic search, quick reading, and conversion. The result is a page/project that communicates features, integrations, demo flows, product benefits, and qualified lead capture more clearly, reinforcing the brand's positioning in the software, SaaS, and digital transformation sector.

Project highlights:
• Responsive and visually consistent interface.
• Content organized by search intent.
• Structure ready for schema, FAQs, and continuous performance improvements.
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the challenge.

Rethink the online presence with a responsive, intuitive website capable of conveying credibility and professionalism on any device.

the solution.

Implementation of a website with a modern layout, fast loading times, and strategically organized content for seamless navigation.

services provided.

Digital strategy and information architecture

Responsive UI/UX web design aligned with the brand identity

Digital product UX, functional flows, and feature presentation

Development of a platform/app or product website with a scalable technical base

Technical and on-page SEO: metadata, headings, semantic content, and performance

Preparation for JSON-LD structured data, AEO/GEO, and measurement in Search Console/Analytics

technologies used.

Custom CMS Technical SEO for digital transformation HTML5 + CSS3 + JavaScript RPA + AI landing page B2B lead forms

frequently asked questions.

What did Goweb develop for Arpa?
Goweb developed a web design, custom development, SEO, apps/platforms solution for Arpa, with responsive design, custom development, and a structure prepared for SEO, AEO, and conversion.
What problem did the project solve?
The project helped organize the value proposition, simplify navigation, and clearly present features, integrations, demo flows, product benefits, and qualified lead capture to companies seeking software, automation, productivity, and scalable digital solutions.
What digital services were applied to this project?
Skills in web design, custom development, SEO, apps/platforms were applied, including information architecture, UX/UI, on-page optimization, performance, and structured data preparation.

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