Goweb Agency
Rua da Alegria, 1930, Sala 1.4 4200-024 Porto Porto, Portugal
info@gowebagency.pt https://gowebagency.pt/uploads/seo/big_1784200624_2036_goweb_agency_logo_1200x374.png


Contact
Back to projects
Digital Marketing
2019
AR Translations

project ar translations.

Multichannel communication for AR Translations

AR Translations is a company specialized in translation, interpretation, and language training, operating nationally and internationally.

Goweb approached this project with an integrated vision: understand the client's context, turn the challenge into a functional solution, and create a portfolio presentation capable of communicating value immediately. In the education, training, and academic community sector, trust is born from clarity: the user needs to quickly understand who the brand is, what problem it solves, and why they should proceed to contact, purchase, booking, quote request, or interaction.

The solution implemented — integrated management of the digital presence, including social media, visual content production, and performance metrics analysis. — was designed to unite design, technology, and marketing. The result is a stronger communication base, with content structured for SEO, prepared for AEO/GEO, and aligned with real searches by students, teachers, guardians, and academic communities.

Project highlights:
• Clearer communication of positioning and value proposition.
• Visual and functional structure adapted to user behaviour.
• Content ready to enrich a portfolio detail page.
• Technical base prepared for structured data, organic search, and AI-generated answers.
Digital Marketing

the challenge.

Conceive a digital presence strategy combining relevant content, social media, and performance to achieve the client's goals.

the solution.

Integrated digital presence management, including social media, visual content production, and performance metrics analysis.

services provided.

Digital marketing strategy aligned with business objectives and target audiences

Social media management, editorial calendar, and creation of visual/written content

Performance campaigns, lead capture, landing pages, and conversion optimization

Email marketing, automations, inbound marketing, and sales funnel follow-up

Metrics analysis, reporting, A/B testing, and continuous data-driven improvement

SEO/AEO/GEO to strengthen presence in search, AI answers, and social search

Content production with social proof, sector authority, and brand consistency

frequently asked questions.

What was developed for AR Translations?
A digital marketing project was developed with a focus on design, communication, user experience, and technical preparation for search engines and AI answers.
What was the main challenge?
Design a digital presence strategy that combined relevant content, social media, and performance to achieve the client's objectives.
What solution was implemented?
Integrated management of the digital presence, including social media, visual content production, and performance metrics analysis.
Why is this project relevant for SEO/AEO/GEO?
Because the page can objectively answer intents such as teachers' union, artistic music education, continuous training, member app, including clear entities, a visible FAQ, structured data, and content useful for users and AI systems.
What call to action should the page have?
Include a CTA to request a digital marketing proposal, view similar projects, and contact the Goweb team for solutions in the education, training, and academic community sector.

Interested in creating something unique?

let's work
together.

Start Your Project